Sequenzy MCP Server

Sequenzy MCP Server

Official MCP server for Sequenzy, the AI-powered email marketing platform.

Connect Sequenzy to Claude Desktop, Claude Code, Codex, Cursor, Windsurf, VS Code Copilot, OpenClaw, and other MCP clients so your AI assistant can manage email operations with structured tools instead of hand-written API calls.

What You Can Do

• Manage subscribers, tags, lists, and dynamic segments.
• Sync segments to Meta custom audiences for Facebook and Instagram retargeting.
• Manage products and attach digital delivery files for purchase automations.
• Draft, update, schedule, and inspect campaigns.
• Create and edit email sequences, including event-triggered and segment-entry automations.
• Cancel, pause, resume, duplicate, or delete campaigns and enroll contacts into sequences.
• Manage transactional email templates and send single transactional emails.
• Create, edit, publish, unpublish, and delete landing pages.
• Connect and verify custom domains for published landing pages.
• Manage team invitations, inbox conversations, and outbound webhook endpoints.
• Generate email copy, subject lines, and multi-step sequences.
• Inspect analytics, subscriber activity, deliverability health, and dashboard URLs.
• Configure sender websites and pull integration examples for common frameworks.

Every published MCP tool includes explicit readOnlyHint, destructiveHint, and openWorldHint annotations so compatible clients can display accurate tool-use affordances. Tools also publish outputSchema definitions and return structuredContent, giving clients and models machine-readable result shapes for follow-up calls.

Quick Setup

The easiest setup path is the Sequenzy wizard:

npx @sequenzy/setup

The wizard opens the browser login flow, creates a personal API key, detects supported AI clients, and configures them automatically when possible.

Hosted Remote MCP

For clients that support Streamable HTTP MCP, use Sequenzy's hosted endpoint instead of running a local stdio process:

https://api.sequenzy.com/v1/mcp

Remote clients should authenticate with the Sequenzy OAuth flow when supported. Local and automation clients can still use the stdio package below with SEQUENZY_API_KEY.

Machine-readable discovery files:

• MCP server manifest: server.json
• Agent card: .well-known/agent-card.json
• Agent capability manifest: agent-capability.json
• OpenClaw skill metadata: openclaw/skill.json

Manual Setup

All stdio MCP clients use the same command:

• Command: npx
• Args: -y @sequenzy/mcp
• Required env: SEQUENZY_API_KEY=seq_user_your_key_here

Optional environment variables:

• SEQUENZY_API_URL - Sequenzy API base URL. Defaults to https://api.sequenzy.com.
• SEQUENZY_APP_URL - Sequenzy dashboard base URL used by app URL helpers. Defaults to https://sequenzy.com.

Claude Desktop

Add this to your Claude Desktop config:

• macOS: ~/Library/Application Support/Claude/claude_desktop_config.json
• Windows: %APPDATA%\Claude\claude_desktop_config.json

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Restart Claude Desktop after editing the config.

Claude Code

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- npx -y @sequenzy/mcp

On native Windows, wrap npx with cmd /c:

claude mcp add --scope user --env=SEQUENZY_API_KEY=seq_user_your_key_here sequenzy -- cmd /c npx -y @sequenzy/mcp

For a shared project config, use .mcp.json:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Codex

codex mcp add sequenzy --env SEQUENZY_API_KEY=seq_user_your_key_here -- npx -y @sequenzy/mcp
codex mcp list

Manual Codex config in ~/.codex/config.toml:

[mcp_servers.sequenzy]
command = "npx"
args = ["-y", "@sequenzy/mcp"]

[mcp_servers.sequenzy.env]
SEQUENZY_API_KEY = "seq_user_your_key_here"

Cursor

Add this to ~/.cursor/mcp.json:

{
  "mcpServers": {
    "sequenzy": {
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Windsurf

Use the same JSON shape as Cursor.

• macOS: ~/Library/Application Support/Windsurf/mcp.json
• Windows: %APPDATA%\Windsurf\mcp.json

VS Code Copilot

VS Code uses a servers object:

{
  "servers": {
    "sequenzy": {
      "type": "stdio",
      "command": "npx",
      "args": ["-y", "@sequenzy/mcp"],
      "env": {
        "SEQUENZY_API_KEY": "seq_user_your_key_here"
      }
    }
  }
}

Other MCP Clients

For OpenClaw, Hermes, and other MCP-compatible clients, point the client at npx -y @sequenzy/mcp and set SEQUENZY_API_KEY.

Getting an API Key

1. Open the Sequenzy dashboard.
2. Go to Settings -> API Keys.
3. Create a personal key.
4. Add the key to your MCP client config.

Personal keys start with seq_user_. You can revoke them any time in the dashboard.

Tools

This server currently exposes 115 MCP tools.

Account, Companies, Setup

Subscribers

Products & Digital Delivery

After a product delivery file is attached, matching purchase events include download.url and download.name, so purchase-triggered emails can use merge tags like {{event.download.url}}.

Lists, Tags, Segments

For subscriber exports, search_subscribers accepts listId, exact listName, or list (ID first, then exact name). If limit is omitted, the tool fetches all matching subscribers using 100-row API pages.

For bulk list population, use add_subscribers_to_list; the backing API endpoint is POST /api/v1/lists/{listId}/subscribers with no /bulk suffix:

{
  "emails": ["ada@example.com", "grace@example.com"],
  "duplicateStrategy": "skip",
  "enrollInSequences": false,
  "optInMode": "default"
}

Send at most 500 emails per request. Standard API rate limits still apply: 100 requests per minute per API key and 20 requests per second burst. For CSV-driven CLI imports, accepted email headers include email, e-mail, email address, and mail; if no recognized header exists, the CLI reads the first column.

Segment filters support attributes, events, saved segment membership, engagement events, Stripe product purchase rules, and commerce product purchase rules. Use filterJoinOperator: "or" for match-any segments, or pass a v2 root group for nested logic.

Each segment filter field validates its own operators:

• status, segment: is, is_not
• tag: contains, not_contains, is_empty, is_not_empty
• email: contains, not_contains
• emailProvider, list: is, is_not, is_empty, is_not_empty
• firstName, lastName: contains, not_contains, is_empty, is_not_empty
• added: less_than, more_than
• attribute: is, is_not, is_empty, is_not_empty, gte, lte, gt, lt, contains, not_contains
• event, email engagement fields: is, is_not, at_least, less_than_count
• emailBounced: also supports is_temporary_bounce, is_permanent_bounce
• stripeProduct: is, is_not, at_least, less_than_count
• stripeCurrentProduct, stripeTrialProduct: is, is_not, gte, lte, gt, lt
• commerceProduct: is, is_not, at_least, less_than_count

Stripe product filter examples:

{ "field": "stripeProduct", "operator": "is", "value": "prod_pro" }
{ "field": "stripeProduct", "operator": "is_not", "value": "prod_pro" }
{ "field": "stripeProduct", "operator": "at_least", "value": "prod_pro:3" }
{ "field": "stripeProduct", "operator": "less_than_count", "value": "prod_pro:3" }

Commerce product filters match products purchased through commerce orders. Values can be provider:productId for provider-scoped IDs (shopify, woocommerce, or api), a bare product ID to match any provider, or provider:productId:count for threshold operators:

{ "field": "commerceProduct", "operator": "is", "value": "api:starter-kit" }
{ "field": "commerceProduct", "operator": "at_least", "value": "shopify:42:2" }

Engagement fields such as emailSent, emailDelivered, emailOpened, emailClicked, emailBounced, and emailComplained accept rolling windows like 7d, 30d, 90d, 180d, all, threshold values like 5:30d, or a campaign scope like campaign:cmp_123.

Audience Syncs (Meta Ads)

Requires the Meta Ads integration to be connected in the Sequenzy dashboard (Settings -> Integrations). create_audience_sync accepts an existing segment (segmentId) or a ready-made template (predefinedSegmentId, for example zero-ltv, no-purchase-1y, recent-buyers, high-spenders-ecom, non-buyers, engaged) - the template segment is created automatically on first use, and the first upload runs immediately.

Audiences are add-only: subscribers who later leave the segment stay in the Meta audience. Meta requires 100+ matched people before an audience can be used for ad delivery.

Templates

A/B Tests

Use get_ab_test to discover variant IDs before editing. Variant updates accept either html or blocks, not both.

Campaigns

Landing Pages

Landing page content uses Sequenzy's editor-compatible JSON schema with version, template, seo, theme, and blocks. Custom landing page domains require a CNAME record pointing to pages.sequenzydns.com; call update_landing_page_domain_settings with verify: true after DNS changes propagate.

Sequences

Sequence creation supports:

• trigger: "segment_entered" plus segmentId for saved-segment entry automations.
• trigger: "event_received" plus {{event.*}} merge tags in subjects or body content.
• trigger: "inactivity" plus eventName, inactiveDays, and optional inactivityBaseline (sequence_created_at or subscriber_created_at).
• goal for AI-generated email content.
• Explicit steps with Sequenzy blocks.
• Explicit steps with HTML, which Sequenzy converts into editable blocks.
• Discount action steps that expose merge tags like {{discount.code}} and {{discount.percentOff}}.
• enrollmentMode: "matching_field" and enrollmentFieldPath for product-, variant-, order-, or subscription-specific event automations.

Run cancel_sequence_enrollments with dryRun: true before applying bulk cancellation.

Email Block Styling

Tools that accept blocks persist per-block visual styling under a block's styles object:

{
  "type": "card",
  "title": "Your update",
  "content": "Everything is ready.",
  "variant": "default",
  "styles": {
    "backgroundColor": "#f8fafc",
    "backgroundOpacity": 85,
    "borderColor": "#cbd5e1",
    "borderWidth": 1,
    "borderRadius": 12
  }
}

For compatibility with older agent prompts, top-level style keys such as backgroundColor, backgroundOpacity, borderColor, borderWidth, and borderRadius are also accepted and saved under styles.

Transactional Email

send_email variables support nested arrays for repeat blocks, such as { "event": { "items": [...] } }.

Analytics

Analytics tools exclude detected bot, scanner, link-preview, and tracked asset opens/clicks by default. Pass includeMachineEngagement: true to get_stats, get_campaign_stats, get_sequence_stats, get_ab_test_stats, get_subscriber, or get_subscriber_activity when you need raw engagement diagnostics; included open/click activity rows expose machine, engagementQuality, and classificationReasons fields where the API returns event-level activity.

Team, Inbox, Webhooks

AI Generation

Generated content is returned as draft content for review.

Resources

The server also exposes read-only MCP resources.

Example Prompts

Add john@example.com with tags "vip" and "developer", then put them on the beta list.

Create a 4-email churn prevention sequence for users whose subscription expires soon. Leave it in draft mode.

Create a segment for subscribers who bought Stripe product prod_pro at least 3 times.

Draft a campaign about our new analytics dashboard, target the Pro users segment, and send a test to me.

How did the last campaign perform compared with the one before it?

Security

• Use personal API keys, not shared team secrets.
• Keys only access companies your Sequenzy user can access.
• Revoke keys from Settings -> API Keys when access is no longer needed.
• Keep client approval prompts enabled for sends, scheduling, deletes, and bulk changes.
• Prefer draft workflows for campaigns and sequences, then review in Sequenzy before launch.

Troubleshooting

SEQUENZY_API_KEY environment variable is required

Set SEQUENZY_API_KEY in the MCP client config, or run:

npx @sequenzy/setup

Invalid API Key

Create a new personal key in Settings -> API Keys, update your MCP config, and restart the client.

Duplicate Resources

If a tool call would create a duplicate segment name or sending domain, the server returns a stable code, an agent-friendly description, a concrete resolution, and a docsUrl. For segments, call list_segments and reuse the existing segment ID or choose a different name. For websites, call list_websites; if the domain is not listed for the selected company, it belongs to another company or account and must be removed, reassigned, or replaced with a different sending domain.

Tools Do Not Appear

• Confirm npx is available in the environment the client uses.
• Restart the MCP client after editing config.
• Check that the config is in the correct client-specific location.

Network or API URL Issues

The server uses https://api.sequenzy.com by default. If you override it, verify SEQUENZY_API_URL points at a reachable Sequenzy API base URL.

Development

bun install
bun test
bun run type-check
bun run build

MCP tool schemas must remain compatible with strict clients:

• Tool inputSchema roots must be plain type: "object" schemas.
• Do not publish anyOf anywhere in tool schemas.
• Do not put oneOf, allOf, enum, or not at the root of a tool schema.
• Enforce conditional requirements in handlers and cover them with tests.

This standalone repository mirrors the MCP package maintained in the main Sequenzy monorepo. See AGENTS.md for sync rules.

License

MIT

Agent-native discovery

Sequenzy publishes machine-readable manifests for agent networks and A2A-style discovery:

• Remote MCP endpoint: https://api.sequenzy.com/v1/mcp
• Agent capability manifest: agent-capability.json
• A2A-style agent card: .well-known/agent-card.json
• OpenClaw/Moltbot skill metadata: openclaw/skill.json
• OpenClaw/Moltbot operating guide: openclaw/SKILL.md

These files describe Sequenzy as an authorized email automation capability for agents. They explicitly exclude scraping, spam, and unsolicited cold outreach use cases.