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Applyra MCP Server

Developer ToolsModerate5.2MCP RegistryLocalRemote
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App Store Optimization data for AI agents: keyword ranks, scores, competitors, charts

About

App Store Optimization data for AI agents: keyword ranks, scores, competitors, charts

Remote endpoints: streamable-http: https://www.applyra.io/api/mcp

Security Report

5.2
Moderate5.2Moderate Risk

This is a thin REST wrapper around the Applyra API. It reads its API key from the APPLYRA_API_KEY environment variable and sends it only as a request header, and it validates path segments to block path traversal between endpoints. The main concerns are minor: APPLYRA_BASE_URL can redirect the key to any host, and the provided source is truncated, so the remaining tool definitions were not reviewed. Supply chain analysis found 5 known vulnerabilities in dependencies (0 critical, 3 high severity). Package verification found 1 issue.

4 files analyzed · 9 issues found

Security scores are indicators to help you make informed decisions, not guarantees. Always review permissions before connecting any MCP server.

Permissions Required

This plugin requests these system permissions. Most are normal for its category.

HTTP Network Access

Connects to external APIs or services over the internet.

env_vars

Check that this permission is expected for this type of plugin.

File System Read

Reads files on your machine. Normal for tools that analyze or process local data.

system_info

Check that this permission is expected for this type of plugin.

What You'll Need

Set these up before or after installing:

Applyra API key, generated at https://www.applyra.io/dashboard/apiRequired

Environment variable: APPLYRA_API_KEY

How to Install & Connect

Available as Local & Remote

This plugin can run on your machine or connect to a hosted endpoint. during install.

Documentation

View on GitHub

From the project's GitHub README.

@applyra/mcp-server

npm CI License: MIT

MCP (Model Context Protocol) server for Applyra. It connects your App Store and Google Play keyword data to AI assistants like ChatGPT, Claude, Cursor, Codex, VS Code Copilot, and more.

30 tools covering keyword rank tracking, difficulty and traffic scoring, listing audits and metadata simulation, competitor visibility, notes on your charts and what followed each one, autocomplete mining, niche clustering, and top charts, on the App Store and Google Play.

Remote server (ChatGPT, Claude, Gemini CLI, VS Code, Cursor)

The same tools are hosted at https://www.applyra.io/api/mcp (Streamable HTTP, OAuth). Nothing to install and no API key: the client opens an Applyra sign-in page, you approve it, and it is connected. It works with any Applyra account: the free plan includes 50 requests a month (each tool call is one request) on 1 app, 5 keywords and 1 competitor. Plan details are at applyra.io/pricing.

  • ChatGPT: on chatgpt.com, Plugins > Add > Create custom MCP server, with this URL and OAuth authentication, then Create as a plugin. Read and write tools both work on a ChatGPT Plus plan.
  • Claude: add it from the Claude directory in one click (on the web, desktop, mobile and in Claude Code), or as a custom connector with this URL (Customize > Connectors > Add custom connector).
  • Gemini CLI: gemini extensions install https://github.com/applyra-io/mcp-server, then sign in when Gemini CLI asks.
  • VS Code, Cursor, Perplexity, Smithery and any client that supports remote MCP servers with OAuth: add this URL as a remote (HTTP) server.

Connected assistants are listed, and can be disconnected, at applyra.io/dashboard/mcp.

Prerequisites (local server)

Installation

Claude Desktop

Add to ~/Library/Application Support/Claude/claude_desktop_config.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Cursor

Install the Applyra plugin from the Cursor Marketplace and set the APPLYRA_API_KEY environment variable. The plugin also ships an ASO research skill that guides the agent through the tools.

Or add the server manually to .cursor/mcp.json or ~/.cursor/mcp.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

VS Code (GitHub Copilot)

Add to .vscode/mcp.json:

{
  "servers": {
    "applyra": {
      "type": "stdio",
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Claude Code

claude mcp add applyra -e APPLYRA_API_KEY=your_api_key -- npx -y @applyra/mcp-server

Codex

Note --env, where Claude Code takes -e.

codex mcp add applyra --env APPLYRA_API_KEY=your_api_key -- npx -y @applyra/mcp-server

Windsurf

Add to ~/.codeium/windsurf/mcp_config.json:

{
  "mcpServers": {
    "applyra": {
      "command": "npx",
      "args": ["-y", "@applyra/mcp-server"],
      "env": {
        "APPLYRA_API_KEY": "your_api_key"
      }
    }
  }
}

Available Tools

ToolDescription
list_applicationsList tracked apps with store metadata, ratings, keyword count and ASO Health scores
add_applicationTrack a new application by its store bundle ID. Fetches store metadata and computes the initial visibility score
list_keywordsTracked keywords with current rank, favorite flag, difficulty/traffic scores
track_keywordsTrack up to 20 new keywords for an application in a single call
untrack_keywordStop tracking a keyword for an application (soft delete)
set_keyword_favoriteMark or unmark a tracked keyword as favorite for a specific app
inspect_keywordDeep-analyze any keyword: difficulty, traffic, KEI, top 20 apps, related keywords
list_keyword_inspectionsPast keyword inspections with their scores
run_autocompleteFetch autocomplete suggestions from the App Store or Google Play
list_autocomplete_historyPast autocomplete queries
run_niche_analysisCluster a niche topic into sub-niches with opportunity scores
list_niche_analysesPast niche analyses
top_chartsTop apps chart for a store/country/category/collection, with daily rank movement
list_top_chart_categoriesCategories and collections supported by top_charts, per store
get_keyword_rank_historyDaily rank evolution over a date range
get_app_score_historyDaily visibility score history for an app, with the notes and updates in the range
list_notesThe notes on an app's charts, numbered like their flags
add_noteNote what you did on a day (a campaign, a metadata change, a launch)
update_noteChange the text or the day of a note
delete_noteDelete a note
compare_eventsVisibility, or a keyword's rank, before and after each note and app update
get_aso_healthFull listing audit for an app: coverage, targeting and appeal, every field, and what to fix
check_metadataCheck draft listing text against each store's limits and forbidden copy. Instant, no store lookup
simulate_metadataScore a listing that does not exist yet and see the gain against the app's current score
list_metadata_simulationsListing drafts already scored on the account (titles and scores)
get_metadata_simulationOne saved draft in full: its four fields, its context and its findings
list_competitorsCompetitor pairs with side-by-side visibility scores
add_competitorAdd a competitor app to one of your applications by its store bundle ID
remove_competitorRemove a competitor relationship by its internal ID
get_account_usageCurrent usage vs. plan limits

Learn more

License

MIT. See LICENSE.

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